Thursday, November 28, 2013

Tis the Season to Sell Your House



The holiday season represents a frenzied time of the year.  Parties, family get-togethers, employment obligations, and shopping, all have people dashing from one end of town, to the other.  What does this mean for you, the uncertain home seller?  It denotes that this is a fantastic time to put your house on the market, and a for sale sign in the front yard.  Traffic during the holiday season triples, meaning the amount of people observing the marketing of your home also triples.  Although the thought of having to list, show, and sell your house during the holidays may sound like a bad dream, it can actually have its distinct advantages.  There is absolutely no need to wait for spring, or warmer weather.  If you have been contemplating listing your home and are just uncertain of the season, call your local real estate agent today, to gain a full appreciation of the benefits of doing so during the holidays.

Firstly, curb appeal is paramount when trying to sell your home during the fall and winter months.  Nothing is more inviting than an illuminated home, lush with greenery, and holiday charm.  Twinkling lights and yard art will grab the attention of those passing by.  You have the opportunity to adorn your home with holiday cheer, utilizing various decorations and lighting techniques. 

In focusing on curb appeal, make sure that prior to all showings you have your walkways and driveways clear of fallen leaves, or snow.  Also, clear away all debris the fall season has left behind in your landscaping beds, and from around the foundation of your home.  String some holiday lighting in your trees and shrubbery, all the while being tasteful in your design.  Strategically place a spotlight directly aimed at your front door.  You want to accent your new holiday welcome mat, and colorful hanging wreath.  The invitation to enter your home must make a profound impact on a potential buyer.

Once the door is opened, the potential buyer should be welcomed by subtle holiday music playing in the background, and the scent of spiced candles burning.  Have your fireplace lit, and a cozy environment staged.  Throw pillows nicely arranged on the couch or side chairs, invites a holiday house hunter to come in, and snuggle up by the fire.  Be reasonable in regards to the amount of tangible items you have staged, as you do not want your home to appear cluttered. 

Let’s next discuss your Christmas tree.  This year you may need to reevaluate your approach to trimming.  Your tree should be sized appropriately for the room, and the decorations should be kept to a minimum.  Consult your realtor regarding the appropriate extent of festooning your home.  And even have them come by, prior to your first showing, to confirm your home is suitably ornamented.

Various other interior holiday adornments can be rationally scattered, but also, should be kept to a minimum.  Your outside decorations, perhaps more theatrical, are to entice the potential buyers inside.  But once inside, you want your home to be the main focus of attention, not all of the decorations.  The interior decorations should only accent, not dominate. 

For all showings, day or night, have all interior and exterior lights turned on.  This includes both table lamps, and overhead lighting.  Be sure to open all blinds and curtains, allowing as much natural light in as possible.  Light and bright should be your primary objective.  Brighten your home, and lighten the spirits of the holiday house hunters.

The holidays are a festive time of the year.  So, as you set out to win over the seasonal homebuyer, entice and allure with the utilization of holiday decorations, scents, and the overall feeling of warmth.  Amongst families, love, comfort, and joy are conveyed more often during the holiday seasons. This is exactly what you want your home to embody.  If conveyed successfully, the potential home buyers will not be able to wait to celebrate their next holiday, in your newly-sold home. 

For more information, and advice on selling your home during the holidays, it is essential to contact your local realtor.  Working closely with a real estate agent will reinforce that you have made a wise and informative decision on marketing your home, at an ideal time of the year.  Celebrate the season with your realtor, and get that for sale sign in the yard!

Patty Ross
Sotheby's International Realty 
831-236-4513
pattyre@comcast.net 

Photo courtesy of Steve Sherlock/Flickr.com

Thursday, November 21, 2013

Is it the Right Time to Downsize Your Home?



In 2010, the average size of a new home was 2,169 square feet. That’s over a 1000 square foot increase in the last 30 years. A large home can be nice, especially when you’re raising a family. However, if your kids are now grown or you’re just tired of cleaning and maintaining all that space, you may be thinking about downsizing to a smaller home.
However, selling your home and buying a smaller one is a big commitment. To be sure that you are ready to move to a smaller place and before putting your home on the market or shopping for one, take an earnest look at your reasons for making this change.
You may have rooms you never use. Do you find yourself wondering why you even have a formal dining room, or when you’ll ever use that fourth bedroom again? Your home should suit your lifestyle. So, if your formal dinner party days are over and your current home no longer makes sense, it might be time to downsize.
Upkeep on a larger home is time consuming.  Extra rooms and a large yard need regular cleaning and maintenance.  Significant dollars spent on hiring help for extensive landscape and lawn care, systems inspections and other maintenance or repairs can be a cash drain for spaces rarely used.
Your family and friends may have already moved out of your neighborhood and into smaller homes or city condos. When the people you care about and socialize with have moved on with their lives, it may be time for you to move on, too.
Accessibility will eventually become an issue. That second floor master suite may no longer be optimal and a smaller, one-story home, designed for easy access, could be exactly what you need for prolonged independence.
Fortunately, if you are ready to downsize, now is a great time to do it. Home prices are affordable, and mortgage interest rates are at historical lows. If your downsize time has arrived and you’re ready for a new chapter of life in a new home, contact me  at any time and we can discuss how I can help you to make that transition more easily. 

Patty Ross
Sotheby's International Realty 
831-236-4513
pattyre@comcast.net www.pattyrosscarmel.com
Photo courtesy of Lonnie Bradley, Stock.XCHNG

Thursday, November 14, 2013

5 Rookie Mistakes to Avoid when Selling Your Home



The last thing you want to do when selling your home is sabotage yourself. Yet that’s exactly what can happen if you make one of these mistakes when selling your home.
Why? Buyers these days are knowledgeable, and are looking for an easy sale and move-in ready homes. If they spot any of these five mistakes, they might make low-ball offers, or worse, ignore you.
      1.     Trying to sell your home “as is.” Make all necessary repairs to your home, and take care of basic items like a fresh coat of paint and clean carpets. Pay attention to the exterior of your home, as well. Even little details, like pet odors, can affect buyers’ interest in your home.
      2.      Skimping on marketing. You can’t attract quality buyers without investing in good photos, videos, or a web page. Do what it takes to get your home in front of as many interested buyers as possible.
      3.      Waiting until you are desperate to move to put your house up for sale. If you are too eager to sell, buyers may sense it, and you may feel compelled to take the first low offer that comes along. Instead, list your home for sale when you have time to wait for the best offer.
      4.      Pricing your home too high, and then dropping the price a little at a time. Pricing your home significantly above market value shows you aren’t aware of your home’s value. If you decide to drop your price, make it a significant cut to attract attention. Dropping your price by a little at a time makes it look like you aren’t serious about selling.
      5.      Selling your home yourself. This is a serious mistake when you don’t know what you’re doing. You’ll end up pricing your home wrong, marketing it wrong, and it may sit on the market for months. Hire a professional Realtor® right away and you’ll likely sell faster, and get a better price for your home.
When you’re selling your home, you need expert advice how to set the best possible price and market it for a quick sale. I’d be happy to discuss this with you during a consultation. Contact me to begin the process today.

Patty Ross
Sotheby's International Realty 

831-236-4513
pattyre@comcast.net
www.pattyrosscarmel.com


Photo courtesy Gary, Stock.XCHNG.